Led by: Patti Williams Ira A. Lipman Associate Professor of Marketing and the Vice Dean of Executive Education at the Wharton School at the University of Pennsylvania Recently, many brands have invested resources toward their “brand purpose.” Studies have identified a correlation between brand purpose and long-term financial performance. In response to…
The 2024 Race and Sports event returns thanks to a partnership between the Wharton Coalition for Equity and Opportunity, the Center for Africana Studies, and the Wharton Sports Analytics and Business Initiative (WSABI). We are thrilled to announce the speaker for this year’s event is William “Bill” Rhoden, former award-winning…
Led by: Sarah E. Light, Mitchell J. Blutt and Margo Krody Blutt Presidential Professor, and Professor of Legal Studies & Business Ethics at the Wharton School, University of Pennsylvania Recent explosive growth in environmental and climate-related marketing claims by business firms has raised concerns about the truthfulness of these claims. Critics argue…
You and your fellow Wharton MBA alumni are invited back to campus every five years to celebrate the power of the Wharton network and your accomplishments since leaving Wharton. No matter where your life has taken you since you last strolled on Locust Walk, every Reunion provides the opportunity to…
