Knowledge Wharton
How About Free? The Price Point That Is Turning Industries on Their HeadsGiving products away -- think Adobe Reader or access to online news -- has become a legitimate business model ... More »
Why Firing Your Worst Customers Isn't Such a Great Idea
Fire your bad customers. That piece of advice has become w... More »
Z. John Zhang
Research Publications Biography
Research Areas
Pricing; targeted pricing strategies; retail management; competitive strategies
Current Projects
"Competitive Implications of Managing Customers by Their Profitability," with Upender Subramanium and J. Raju; "Optimal Entry Timing in Markets with Social Influence," with Yogesh Joshi and David Reibstein; "In Pursuit of Retail Dominance: Market Dominance, Channel Dominance, or Both?" with Kinshuk Jerath and Stephen J. Hoch; "Store-within-a-store," with Kinshuk Jerath; "Competitive and Welfare Implications of Gift Cards," with Tony Cai
