Design Means Business
Introducing a new partnership: Design Means Business
Wharton | San Francisco is pleased to announce its partnership with the San Francisco chapter of Industrial Designers Society of America (IDSA) to produce a quarterly lecture series called Design Means Business. The series has been running independently for over two years, but with this new partnership we are adding our support for its mission: to bring design to the forefront in business as a way of creating more meaningful, innovative companies. With each event, we will convene a vibrant mix of design and business leaders from throughout the Bay Area, giving you plenty of opportunity for cross-pollination. The inaugural event with special guest speaker Dan Roam will be hosted on January 25th, 2012 at the brand new Wharton | San Francisco campus.
Design Means Business presents Dan Roam
Dan Roam is the author of the international bestseller The Back of the Napkin, the most popular visual-thinking business book of all time. Fast Company, BusinessWeek, and The Times of London all named The Back of the Napkin the #1 creativity and innovation book of the year. Dan is the founder and president of Digital Roam Inc., a management-consulting firm that uses visual thinking to solve complex problems for such clients as Google, Boeing, 
eBay, Microsoft, Wal-Mart, Wells Fargo, the U.S. Navy, and the United States Senate. Roam and his whiteboard have appeared on CNN, MSNBC, ABC News, Fox News, NPR, and at the White House.
"Be Vivid: How to Think, Plan, Teach, Solve, and Sell When Words Don't Work"
The bad news: we talk so much that we're forgetting how to think. Our over-reliance on words is killing our ability to solve our biggest problems. The good news is "Vivid Thinking." Visual-Verbal Interdependent thinking is a simple and reliable way to jump-start our innate (and ancient) whole-mind approach to seeing the world clearly. Whether we are left-brain types who hate to draw or right-brainers who hate to write, hope is already here. Explore how to improve communication, presentations, and ideation--and how to remove the "blah, blah, blah" for good.
Register Here
Seating is limited and pre-registration is required, no tickets will be sold at the door. Tickets are $20 per person ($10 for IDSA members).
Wednesday, January 25th, 2012
Mingling @ 6pm, Lecture @ 7pm, Conclusion @ 9pm
Hors d'oeuvres and beverages are included
NEW Location
Wharton | San Francisco
2 Harrison Street, Sixth Floor
San Francisco, CA 94105
