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Off-Campus Seminars
Wharton West, San Francisco
January 28, 2008
This special one-day seminar, modeled after the flagship Wharton Seminars for Business Journalists will focus on "Fundamentals of Accounting" and "Understanding Financial Statements." There is no cost, but applications are required. The program is designed with plenty of time for interaction and discussion about the session content.
Topic: "Fundamentals of Accounting" & "Understanding Financial Statements". View San Francisco Seminar Agenda.Instructor: Mary Ellen Carter, Assistant Professor of Accounting, The Wharton School, University of Pennsylvania.
Location: Wharton West Campus, 101 Howard Street in San Francisco.
Time/Date: January 28, 2008, 8:30 a.m.– 5:00 p.m. Registration will begin at 8:30 a.m. with the first session starting at 9:30. A light breakfast and lunch will be served.
Special panel discussion: "Venture Capital Today: An Industry in Transition”: panel discussion with Prof. Raffi Amit, Doug Collom (Wilson Sonsini Goodrich & Rosati) and Rob Coneybeer (Shasta Ventures). A reception follows at 4:30 p.m.
Capacity: A maximum of 35 journalists will be admitted.
Eligibility: Applications are open to those employed as a print, broadcast, or online journalist including active freelancers.
Cost: There is no cost, but applications are required.
Travel Scholarship: The Southwest Airlines Travel Scholarship provides up to eight journalists free round trip travel to San Francisco to attend the January 28, 2008 Wharton West seminar.
For more information contact us at mediarelations@wharton.upenn.edu or call 215.573.8599.
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Hong Kong — May 24, 2007
For the first time in its 38 year history, the Wharton Seminars for Business Journalists will hold a special one-day seminar outside of the US. Timed to coincide with Wharton's Global Alumni Forum, May 25-26, this seminar will allow local and regional reporters to improve their reporting skills and gain valuable insights into current management practices from senior Wharton faculty members. The event will take place at the Four Seasons Hotel Hong Kong, the location of the Alumni Forum to which all seminar participants are invited to register as media guests.
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Seattle, WA — June 23, 2006
Business reporting gets more complicated - and more vital - every day. Even for veterans, there's no better time to polish reporting skills and learn some new ones. The University of Pennsylvania's Wharton School, one of the world's top business schools, is joining with the Federal Reserve Bank of San Francisco and the NPF to offer a special one-day seminar to do just that in Seattle on June 23, 2006.
There is no cost, but reservations are required
The program is designed with plenty of time for questions and answers and everything is on-the-record. Much of the day will emphasize understanding financial statements. A maximum of 40 journalists will be admitted. To attend, you must be employed as a print, broadcast or online journalist, or be an active freelancer. Journalists must provide for their own travel.
The seminar will be held in the 4th floor South Auditorium of The Henry Jackson Federal Building, 915 Second Avenue (between Madison and Marion, next door to the Seattle Branch of the Federal Reserve Bank of San Francisco). The program starts sharply at 10 a.m. A light breakfast and lunch will be served. The program ends at 4 p.m. Sessions include:
- Understanding Financial Statements - John R. Percival, Ph.D., adjunct professor of finance and specialist in executive education, the Wharton School of the University of Pennsylvania.
- Understanding Economic Indicators - Gary Zimmerman, economist, Federal Reserve Bank of San Francisco.
Underwritten by the Wharton School of the University of Pennsylvania
The National Press Foundation is a non-profit educational foundation
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What journalists said about the last two "Business Reporting Seminars:"
San Francisco, Calif., on March 28, 2005
"John Percival's presentation was excellent: detailed, comprehensive, and engaging. Entertaining, too." -Ben Pimentel, San Francisco Chronicle
"I'll never cover an earnings report in the same way again." -Rachel Konrad, The Associated Press
"Excellent. Informative. Useful." -Ron Russell, San Francisco Weekly
"This was one of the best such presentations I've ever been to.. This was really top notch. Lots of useful information." -Peter Jon Shuler, KQED-FM
"Explanations of cash flow and how to find a story in numbers were especially helpful." -Rick Jurgens, Contra Costa Times
"Enjoyed the day and found it very informative. Thank you!" -Chris Nuttall, Financial Times
Los Angeles, Calif., on November 21, 2005
"The speakers were helpful and engaging and answered as many questions as we had. It was also a good chance to meet Fed staff and become acquainted with how the Fed works" - Laura Mandaro, Investor's Business Daily. "All the information on how to read / evaluate financial statements was invaluable" - Purnama Mudnal, The Orange County Business Journal. "Very grateful that it's offered at no cost, since we have such limited budgets for training and education in the newsroom" - Michelle Himmelberg, The Orange County Register. "Presented the complexities of current business issues in a relevant and accessible way. Extremely valuable information. Also appreciated the documents and materials" - Mandy Willingham, Kyodo News.
© 2006 The Wharton School, University of Pennsylvania
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