Karl T. Ulrich Faculty Profile
Karl T. Ulrich
CIBC Professor; Professor of Operations and Information Management Chairperson, Operations and Information Management Department
ScD, Massachusetts Institute of Technology, 1988; SM, Massachusetts Institute of Technology, 1985; SB, Massachusetts Institute of Technology, 1984
Research Areas
Innovation; product design and development; entrepreneurship
Recent Consulting
Diverse projects in area of innovation, product development, and corporate venturing.
Current Projects
Managing innovation pipelines; opportunity identification; collaboration tools for innovation
Academic Positions Held
Wharton: 1995-present. (named CIBC Professor, 2005; Chairperson, Operations and Information Management Department, 2005-present) Previous appointment: Massachusetts Institute of Technology
Career and Recent Professional Awards; Teaching Awards
POMS College of Technology and Innovation Management Distinguished Fellow, 2006; 6th Annual Allan D. Shocker Lecturer, University of Minnesota, 2004; Elective Teaching Award, Wharton Excutive MBA Program, 2003, 2005; Helen Kardon Moss Anvil Award, 2000; Excellence in Teaching Award (Undergraduate Division), 2006; Excellence in Teaching Award (Graduate Division), 1996-99; Miller-Sherrerd MBA Core Curriculum Teaching Award, 1996-99
Professional Leadership 2003-2007
Department Editor, Management Science, 2001-2004; Editorial Board, Manufacturing and Service Operations Management, 1997-2004
Corporate and Public Sector Leadership 2003-2007
Board of Directors, TerraPass Inc., 2005-present.
Representative Publications
(with S. Eppinger)
Product Design and Development, Fourth Edition, McGraw-Hill, New York, 2008.
(with T. Randall and C. Terwiesch)
"User Design of Customized Products," Marketing Science, Vol. 26, No. 2 (2007).
(with K. Girotra and C. Terwiesch)
"Valuing R&D Projects in a Portfolio: Evidence from the Pharmaceutical Industry," Management Science (2007).
(with D. Ellison )
"Beyond Make-Buy: Internalization and Integration of Design and Production." Production and Operations Management (2005).
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