Faculty Books: 2001

The following books recently published by our faculty have gained wide currency among academics and the informed lay audience alike. They are widely available to the public.

J. Scott Armstrong, Principles of Forecasting — A Handbook for Researchers and Practitioners, Norwell, MA: Kluwer Academic Publishers, 2001.

Francis X. Diebold, Elements of Forecasting, 2nd edition, Cincinnati: South-Western College Publishing, 2001.

Mauro F. Guillen, The Limits of Convergence: Globalization and Organizational Change in Argentina, South Korea, and Spain, Princeton University Press, 2001.

Stephen J. Hoch and Howard C. Kunreuther, eds. Wharton on Making Decisions, 1st edition, John Wiley and Sons, 2001.

Paul Kleindorfer and Michael A. Crew, Future Directions in Postal Reform, Kluwer Academic Publishers, 2001.

Paul Kleindorfer, Mitigation and Financing of Seismic Risks: Turkish and International Perspectives, Kluwer Academic Publishers, 2001.

Leonard M. Lodish, Howard Lee Morgan, and Amy Kallianpur, Entrepreneurial Marketing: Lessons from Wharton's Pioneering MBA Course, John Wiley and Sons, 2001.

Mary Frances Luce, James R. Bettman, and John W. Payne, Emotional Decisions: Tradeoff Difficulty and Coping in Consumer Choice, University of Chicago Press, 2001.

Olivia Mitchell, Zvi Bodie, Brett Hammond, and Stephen Zeldes, eds. Innovations in Retirement Financing, University of Pennsylvania Press, 2001.

Olivia Mitchell, Jeffrey Brown, James Poterba, and Mark Warshawsky, eds. The Role of Annuity Markets in Financing Retirement, 1st edition, MIT Press, 2001.

J. Michael Steele, Stochastic Calculus and Financial Applications, Springer Verlag, 2001.

Michael Useem, Leading Up: How to Lead Your Boss So You Both Can Win, New York: Crown Business/Random House, 2001.

Yoram Wind and Vijay Mahajan, Convergence Marketing: Strategies for Reaching the New Hybrid Consumer, 1st edition, Prentice Hall, 2001.