Morris A. Cohen Faculty Profile

Morris A. Cohen
Panasonic Professor of Manufacturing and Logistics; Professor of Operations and Information Management and Systems Engineering
Co-Director, Fishman-Davidson Center for Service and Operations Management

PhD, Northwestern University, 1974; MSc, Northwestern University, 1971; BASc, University of Toronto, 1970

Research Areas
Service supply chain strategy & solutions; supply chain coordination; global operations strategy; product design management; benchmarking of manufacturing/logistics systems; manufacturing/marketing interfaces; procurement/supplier management.

Recent Consulting
Supply chain strategy: Intel, Dupont (Lycra), Campbell Soup Company, Booz-Allen & Hamilton, Apple; Service parts logistics: Lockheed Martin Aeronautics, Applied Materials, IBM, General Motors, Saturn, Intel, MCA Solutions, Teradyne, U.S. Navy, Defense Logistics Agency; Logistics and distribution strategy, Gemini Consulting, Saturn, Merck & Co. Inc.; Inventory control systems: MBNA America Bank, Anderson Consulting, MCA Solutions; New product development: Campbell Soup Company; Expert witness on product development: Motorola Class Action, Asbestos Industrial Class Action; Airline competition Class Action

Current Projects
1) Supply chain coordination — Development of incentives and information sharing policies to support material management in supplier/buyer relationships. 2) Service supply chain customer service differentiation and revenue models. Digital transformation of the Value Network — Empirical evaluation of e-Commerce impact on design and management of supply chain procurement, design and other functions. 3) Semiconductor equipment supply chain — Evaluation of customer/supplier relationships for capital equipment procurement (semiconductor industry) and the role of information sharing. 4) Scheduled maintenance material consumption in the airline industry.

Academic Positions Held
Wharton: 1974-present (named Panasonic Professor of Manufacturing and Logistics, 1991; Chairperson, Operations & Information Management Department, 1992-95; Co-Director, Fishman Davidson Center for Service and Operations Management, 1995-present; Co-Director, Center for Manufacturing and Logistics Research, 1991-95). Visiting appointments: Massachusetts Institute of Technology; Stanford University; Shanghai Jiao Tong University, People's Republic of China

Other Positions
CEO/Founder, MCA Solutions LLC, 1999-2002; Policy Analyst, Planning Branch, Treasury Board Secretariat, Government of Canada, 1971-72; Systems Analyst, Institute for the Quantitative Analysis of Social and Economic Policy, University of Toronto, 1970; Bio-Medical Engineer, Department of Bio-Medical Engineering and Biophysics, Toronto General Hospital, 1968-69

Career and Recent Professional Awards; Teaching Awards
Institute of Industrial Engineers Best Paper Published in IIE Transactions, 1999; S.J. Hardy Award for Best Paper in Operations Management, Decision Sciences Institute, 1990; Lauder Institute Prize for Advances in Theory and Practice of International Management, 1989

Professional Leadership 2005-2009
Engineering Advisory Committee, National Science Foundation, 1999-2001; Senior Editor, Manufacturing and Service Operations Management, 1996-present; Editorial Board, Journal of Operations Management, 1989-present; Editorial Board, Supply Chain Management Review, 1995-2000

Corporate and Public Sector Leadership 2005-2009
Board of Directors, Vlasic Foods International, 1998-2001; Chairman, MCA Solutions, Inc., 2002-present

Representative Publications
(with C. Terwiesch, T. Ho, and J. Ren)
"An Empirical Study of Service Differentiation in the Semiconductor Equipment Supply Chain." Management Science 51.2 (2005).

(with V. Deshpande and K. Donohue)
"A Threshold Inventory Rationing Policy for Service Differentiated Demand Classes." Management Science 49.6 (2003).

(with N. Agrawal, V. Agrawal)
"Achieving Breakthrough Service Delivery Through Dynamic Asset Deployment Strategies." Interfaces (Forthcoming 2006).