Building on a solid foundation from well-established theories in the management science and social science areas, the faculty is undertaking both fundamental research and research that applies analytic and empirical studies to a set of important problems facing the private and public sectors. These include e-business, supply chain management, service system operations, product development, decision support systems, information-based strategy, systems development and implementation, and risk and environmental management.
Representative Publications
Names in bold type indicate authors who were Wharton doctoral students at the time of publication.
T. Randall, C. Terwiesch, K. T. Ulrich, "User Design of Customized Products," Marketing Science, 2007.
U. Simonsohn, "Clouds Make Nerds Look Good: Field Evidence of the Influence of Incidental Factors on Decision Making." Journal of Behavioral Decision Making, 2007.
E.K. Clemons and Lorin M. Hitt, "Poaching and the Misappropriation of Information: Transaction Risks of Information Exchange." Journal of Management Information Systems, 2004.
N. Gans, G. Knox and R.T.A. Croson, "Simple Models of Discrete Choice and Their Performance in Bandit Experiments." Manufacturing & Service Operations Management, 2007.
C.P. Lee, G.M. Chertow and S.A. Zenios. "A Simulation Model to Estimate the Cost and Effectiveness of Alternative Dialysis Initiation Strategies." Medical Decision Making, 2006.
G. Cachon, C. Terwiesch, Y. Xu, "Retail assortment planning in the presence of consumer search." Manufacturing & Service Operations Management, 2005.
J. Dunn and M. Schweitzer, "Feeling and believing: The influence of emotion on trust." Journal of Personality and Social Psychology, 2005.
M. Goyal and S. Netessine, "Strategic technology choice and capacity investment under demand uncertainty." Management Science.
K. S. Anand and K. Girotra, "The Strategic Perils of Delayed Differentiation." Management Science, 2007.
C. Terwiesch, M. Olivares, and L. Cassorla, "Reserving Operating Room Capacity: A Structural Estimation Approach Based on the Newsvendor Model." Management Science, 2007.