|
Knowledge@ Wharton Launches India Version
On November 1, 2006,
Knowledge@Wharton
launched its fourth version
about one of the world's
hottest economies. India
Knowledge@Wharton,
which is free and published
in English, will include articles
that focus on India's
growing importance to the
global economy.
Since its inception in
1999, Knowledge@Wharton
has tracked the rise of India
as a global economic force
through dozens of articles,
case studies, special sections
and exclusive interviews
with business leaders. India
Knowledge@Wharton, published
by a staff based in
Mumbai, will provide timely
articles, podcasts, and research
papers related to
India and uniquely created
for the new version.
Along with the website,
Knowledge@Wharton introduced
its first-ever mobile
platform to meet the
needs of mobile phone users,
including those in India
where usage outpaces PC
Internet usage nearly two to
one. India has 100 million
mobile phone users and the
numbers are growing at 5
million per month.
The launch was celebrated
in Mumbai, where
the festivities included the
announcement of HCL
Technologies as a charter
sponsor. Also honored were
the winners of the first-ever
India version of the Wharton
Business Plan Competition.
The grand prize winning
team was announced as ERP
Construction, which proposes
to offer enterprise
software for the construction
industry. Leading up to
their presentations, Wharton
Entrepreneurial Programs
helped each team hone their
entries by providing mentoring
from seasoned entrepreneurs
and business managers.
|
