Wharton Alumni Magazine
Winter 2001
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The Battle of the Bulge Bracket

Wharton Olympians Show Their 'Medal'

Managing Without Commitment

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The Campaign for Sustained Leadership

$425 Million Campaign for Sustained Leadership Sets Sail

Patrick Harker At a high point in the Wharton School's success, more than 600 alumni and friends of the School gathered on October 26 to raise the bar. "I'm proud that we've been named Number One four times in a row, but it also doesn't matter," Dean Patrick Harker said during a kickoff celebration for Wharton's Campaign for Sustained Leadership. "What got us there is our willingness to take risks. And that never stops."

Wharton's commitment to taking risks has been demonstrated by the more than $295 million that was raised before the big event, which took place at the U.S. Navy Base's Cruise Ferry Terminal in Philadelphia. From huge banners on one wall, an image of the School's founder, Joseph Wharton, looked out through a cascade of 17,000 names of donors who had already contributed to the Campaign. Many of these leading donors were present at the black-tie dinner celebrating the Campaign's progress, and they recommitted themselves to its successful completion.

Defining Wharton's Future
Dean Harker stressed that the Campaign will define Wharton's future. "I see the Campaign for Sustained Leadership as our shared opportunity to build the foundation for the next generation of Wharton's leadership. We have set an ambitious goal: we will raise $425 million for Wharton's future – by far the largest fundraising initiative in our history. And I am confident we will achieve this goal with the help of the people in this room tonight and the worldwide Wharton alumni community."

Lift Our Sights Dramatically
Campaign Chairman Jon Huntsman, who was unable to attend the Campaign kickoff, commented in a letter that was read by his son-in-law, Richard Durham, W'87: "During the next two years, we must lift our sights dramatically and far surpass our rather modest goal of $425 million."

Sailing toward the goal: 17,000 donors, 295 Million raised so far.

A Legacy of Giving
When Jon Huntsman made his unprecedented 40 million gift to Wharton as a cornerstone of the campaign, he was carrying on a tradition of giving that affected him personally. As a student, Huntsman received a scholarship established by the Zellerbach family, which enabled him to attend Wharton.

Panel Discussion: Creating Leaders for the Global Community
The day of the Campaign kickoff was a time to celebrate leadership and to consider what it means to be a leader. In a panel discussion before the dinner, a group of distinguished global business executives assembled in the Annenberg Center's Zellerbac Auditorium to offer their views on leadership.

Why Do We Need a Campaign?
What is it that drew this distinguished group of alumni and friends to Philadelphia to celebrate the School's Campaign kickoff? During a reception before dinner, we asked some of the attendees why they believe the Campaign is necessary.

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