Wharton Alumni Magazine
Summer 2007
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Thomas S. Robertson to Become Wharton Dean

Thomas S. Robertson Former Wharton marketing professor Thomas S. Robertson returns August 1 to become the 13th Dean of the Wharton School. Robertson is executive faculty director of the Institute for Developing Nations at Emory University and former dean of Emory’s Goizueta Business School.

Robertson, the Asa Griggs Candler Professor of Marketing at Goizueta, is an expert in marketing strategy and innovation with extensive international experience in higher education and the business community. As dean of Goizueta from 1998 to 2004, he was widely credited with building it into one of the strongest schools at Emory, positioning it as a leading international business school. Under his leadership, the school increased the size of its faculty 73 percent, doubled revenues, nearly doubled the school’s endowment, developed new international alliances, spurred major growth in executive-education programs, added a major new building, and launched a new PhD program.

Subsequently, as chair of international strategy for the university’s president, Robertson developed and implemented a university-wide strategy for internationalization and substantial new strategic alliances with universities in China, Korea, and Ethiopia.

From 1971 to 1994, Robertson was a faculty member at Wharton, where he was the Pomerantz Professor of Marketing and chair of the Marketing Department. He also served as associate dean for executive education and led the effort that built the Steinberg Conference Center, designed an innovative set of new senior-management programs, and substantially increased financial contributions.

He joined the London Business School in 1994 as Sainsbury Professor, Chair of Marketing, and served as deputy dean there from 1995 to 1998.

A native of Scotland, he earned his PhD and MA in marketing from Northwestern University in 1966, after completing his BA at Wayne State University in 1963. He has three children with his wife, Diana, a professor of organization and management at the Goizueta School and a former assistant professor at Wharton.

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