Lauder Alumni and Business Leaders Gather for Global Business Forum
Most images of entrepreneurship tend to focus on
the vision and guts involved
in getting ventures off the
ground. But at a recent panel discussion at the inaugural Lauder Institute Alumni
Association Global Business
Forum in New York, a
group of entrepreneurs—some just a few years into
their venture, and at least
one with decades of experience—offered a portrait
of the entrepreneur that
seldom makes it onto the
cover of Business Week: The
entrepreneur as mensch.
Panelists emphasized less
the solitary aspects of the
entrepreneurial life than the
social ones. Forget genius,
they said; what really counts
most is building a strong
network to turn to for help
and advice, treating people
with dignity, and serving
your customers well.
Chaired by Lauder
Institute governor Edgar
Bronfman Jr., the chairman
and CEO of Warner Music
Group, the panel featured
Tom Bendheim, the CEO
of Rheingold Brewing Co.;
George Bennett, the chairman and CEO of Health
Dialog; Luis Gonzales, COO
and founder of Vidalink,
a Brazilian pharmaceutical
supply company; Charles
Rashall, president and
founder of brandadvisors;
and Diane Ty, chairman and
co-founder of YouthNOISE.
The Global Business
Forum was held in April at
the Metropolitan Club in
New York City and was attended by more than 300
Lauder/Wharton alumni.
In addition to the participants noted above, over 30
industry leaders served as
keynote speakers and panelists, including Leonard
Lauder, W'54, CEO of Estee
Lauder; Dick Parsons, CEO
of Time Warner; A. G. Lafley,
CEO of Procter & Gamble;
Sir Martin Sorrell, CEO
of WPP; Paul Fribourg,
CEO of ContiGroup; Shiv
Khemka, WG'90, G'90,
CEO of Sun Group; and
Richard Haass, president
of the Council on Foreign
Relations. To read more
about the Business Forum
(including coverage from
Knowledge@Wharton), visit
www.lauderalumni.com.
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