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Fall 2001
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Knowledge@Wharton

Knowledge@Wharton is an online business publication presenting business news, analysis and research to corporate executives, entrepreneurs, policy makers and academics. For complete versions of these and other articles, visit this free site at http://knowledge.wharton.upenn.edu

New Collaboration Announced

Valuing the Invisible: How To Manage Bankruptcies of Knowledge-Based Companies

When Enron descended into Chapter 11 on December 12, the $63 billion bankruptcy represented the largest-ever filing in modern history, according to the American Bankruptcy Institute. The company's rapid rise and sudden fall is destined to become the subject of countless case studies and has already spurred politicians to call for new regulations covering everything from accounting services to pension administration.

But considered from another viewpoint, Enron is not a groundbreaker. Instead, it is a symbol of a growing trend that is forcing attorneys, accountants, and others to consider how to handle a bankruptcy when the debtor company's possessions are largely composed of intangible assets like intellectual property, patents, licenses, and/or contracts.

In a recent newspaper opinion piece, Penn law school professor David A. Skeel, Jr. noted that the Chapter 11 process typically has provided "breathing space for an otherwise viable business that had too much debt or needed to deal with a sudden shock of one kind or another. The company's managers and their lawyers usually worked out a careful strategy before they ever filed the bankruptcy case."

But Skeel adds that the bankruptcy process, especially a Chapter 11 reorganization, is designed to restructure "bricks-and-mortar assets that are not going anywhere." The process, he notes, may get more complicated when intangible assets are involved.

The first problem, of course, lies in identifying the invisible property, like a patent or copyright, which may be buried in a balance sheet. Or in the case of intellectual property, it may literally walk out the door each day with its creator. Additional challenges include assigning a value to items like domain names or customer lists and determining who in fact owns them. Creditors have been wrestling with this valuation issue on a large scale since at least early 2000 when the Internet bubble burst.

Knowledge-based assets make up a growing proportion of economic valuation, but "people believe that current accounting models really don't capture their worth," says Wharton accounting professor David F. Larcker. "For example, despite the fact that [a company] may have intellectual property (IP) that holds significant value, the IP may not in fact have ever been catalogued or identified."

According to Larcker, as part of a bankruptcy proceeding, a trustee should not only look for patents and other registered intangible assets but should also search for such undocumented intangible assets as process know-how. "Often a company may not even realize it has valuable information," he says. "Perhaps the intangible assets are not much use to the business that developed it, but another firm may find them to be very valuable."

In such a case, notes Larcker, the worth of the intangible asset may be decided in an open auction. "Despite the fact that the IP or other assets are being disposed of at a ‘fire sale,' spirited bidding may lift the price. But it can be difficult to get a handle on just what these assets are worth."

To read a longer version of this article, visit http://knowledge.wharton.upenn.edu/articles.cfm?catid=1&articleid=513

New Collaboration Announced

Knowledge@Wharton, the school's online research and business analysis journal, recently announced a unique collaboration with Universia.net, a leading scholarly web portal with more than 450 partner universities in 10 countries.

For Knowledge@Wharton, which will celebrate its three-year anniversary at the end of May, the partnership extends the knowledge network to Spanish- and Portuguese-speaking readers around the world.

As part of the collaboration, Knowledge@Wharton will help create an Internet-based service to distribute business and education content both from Wharton and from Universia.net's partner institutions. The site will be launched in the fall of 2002. Its database will include articles and research papers from existing Knowledge@Wharton content, as well as articles uniquely created for the collaboration.

The Knowledge@Wharton/ Universia.net collaboration was finalized February 18 in Mexico City where the Minister of Education announced the launch of Universia.net's Mexican portal.

Knowledge@Wharton was recently named the number one business school portal by Inc. magazine. The site has more than 165,000 subscribers in 189 countries, and subscriptions are increasing at a rate of 4,000 to 6,000 a month. Approximately 85% of the users are from the business community. Among these users, 15% are CEOs or top managers of their companies, 35% are in senior management, and 45% are in middle management. Sponsors of the site include GE Capital, Ford Motor Company, Intel, Merrill Lynch, Microsoft, BusinessWeek Resource Center, and Aon Consulting.

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