Rakesh Gangwal, WG'79: Flying High at US Airways
On those few occasions when Rakesh Gangwal
actually has some free time, he always
chooses to spend it with his wife and nine-year-
old daughter. In July, for example, the
family flew to France to attend both the
World Cup soccer finals and the victory parade on the
Champs Elysee.
It’s an appropriate perk for a man who is credited with
helping to take an ailing airline — US Airways — and
make it one of the highest flyers in the industry.
In his two and one half years at US Airways, Gangwal,
who was named CEO in May, has helped increase market
capitalization from $800 million to $8 billion. The company’s
stock has risen from $14 a share to $77 this summer.
And the company now ranks in the top three airlines in
terms of on-time
performance, baggage
handling and
the fewest consumer
complaints.
A number of
new initiatives at
US Airways bear
Gangwal’s direct
imprint. He has,
for example, just
launched US Airway’s
MetroJet
service, a no-frills,
low-cost operation
that concentrates
primarily on East
Coast leisure destinations like Florida and New England.
“The MetroJet service involves quick turnarounds of aircraft
that drive up asset utilization. Moreover, there are
no meals and you get seat assignments only at the gate,”
says Gangwal, who worked on a similar program on the
West Coast for former employer United Airlines. “It brings
down both costs and fares … MetroJet started in June and
has already been spectacularly successful.”
US Airways, based in Arlington, Va., is not only adding
more planes but also bigger ones. The company recently
ordered a fleet of widebody A330 aircraft that will fly 275
passengers in a three-class cabin compared to the current
203-seat, two-class cabin design. The new planes, Gangwal
says, “will be more spacious and will have more cargo
carrying capacity, which means greater revenues.”
Primarily an East Coast airline, US Airways recently
expanded its routes in Europe, which Gangwal describes
as a “fundamental and natural market for the company.”
Passengers who previously were limited to Paris and Frankfurt
can now fly US Airways direct to Madrid, Munich,
Amsterdam, London and Rome.
Gangwal was born in Calcutta and earned a master’s
degree in mechanical engineering from the Indian Institute
of Technology. He and his family were strong
supporters of Mother Teresa before her death last year,
and continue to be benefactors of her Calcutta-based Missionaries
of Charity.
Gangwal’s swift ascent in the airlines industry started
in 1980 when consultant Booz Allen & Hamilton assigned
him to work with client United Airlines. In 1984, United
hired him as a manager for strategic planning. After 11
years, he left United as senior vice president, planning, to
become executive vice president for planning and development
at Air France.
Gangwal spent 18 months in Paris reviving the French
airline by creating a new route network, frequent flyer
program and fleet plan, among other initiatives.
In 1996 US Airways appointed him president and COO.
“When I came here, it was a very troubled company,” says
Gangwal. “People had given up hope of US Airways ever
being a force in the marketplace.” He set to work improving
product quality and operating performance, hiring
new managers and making them more accountable, establishing
a strategic plan, buying airplanes and negotiating
new labor contracts. “We were fortunate that we were
implementing strategic changes at a time when the economy
was booming … It allowed us to stay focused on our
plan and to keep funneling money back into operations.”
Gangwal’s management style didn’t hurt. In an industry
known for confrontational labor relations and
dictatorial executives, he has always preferred a more
collaborative approach. “Anytime we do big projects,
we have task forces,” says Gangwal. For the MetroJet
project, the 25-member group included union leaders,
line employees, pilots, mechanics, managers and company
officers. “They came up with an operating plan,
a marketing plan and a launch schedule, all within a
specified framework,” Gangwal notes. “I have found that
this kind of cooperation pays off handsomely for everyone
involved.”
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